2010年11月12日金曜日

米FDA、煙草のパッケージデザインに遺体の写真などを強制

slashdotより。グラフィックデザインの自己矛盾。

  • 米国で昨年成立のタバコ規制法に基づいて、米Food and Drug Administration(FDA)がタバコの包装に警告表示を義務付ける方針を決め、その警告表示の36種類の図案を発表したとのことである。36 種類の中から9種類を選んで、2012年9月から掲載されるらしい。

以下はその一覧。グラフィックデザイン的には、詰めが甘いですね。こういうものこそ、コンペにしたらいいのに。


Text: WARNING: Cigarettes are addictive. Image: Man holding a cigarette. Cigarette smoke comes from stoma (hole) in neck. Pictured on an example cigarette pack.Text: WARNING: Cigarettes cause cancer. Image: Deathly ill patient lying in bed. She is bald and extremely frail. Pictured on an example cigarette pack.Text: WARNING: Tobacco smoke can harm your children. Image: Girl wearing oxygen mask. Pictured on an example cigarette pack.Text: WARNING: Cigarettes cause cancer. Image: Cigarette with long ash and smoke; letters stating “I cause cancer” highlighted within the warning statement. Pictured on an example cigarette pack.Text: WARNING: Cigarettes cause cancer. Image: A mouth with stained and unhealthy teeth and a cancerous lesion on the lower lip. Pictured on an example cigarette pack.Text: WARNING: Tobacco smoke can harm your children. Image: Warning text written in child’s handwriting on paper with red and blue solid and dashed lines. Pictured on an example cigarette pack.Text: WARNING: Cigarettes cause cancer. Image: Illustration of red cigarette with smoke. Text reads: “Cigarettes cause throat, lung, and mouth cancer.” Pictured on an example cigarette pack.Text: WARNING: Tobacco smoke can harm your children. Image: Woman breathing out smoke while face to face with toddler. Smoke approaches toddler’s face. Pictured on an example cigarette pack.Text: WARNING: Tobacco smoke can harm your children. Image: Toddler crying. Pictured on an example cigarette pack.Text: WARNING: Cigarettes cause strokes and heart disease. Image: Hand holding oxygen mask with opening of mask facing toward viewer of the image. Pictured on an example cigarette pack.Text: WARNING: Tobacco smoke can harm your children. Image: Woman smoking while holding baby in her lap, with smoke going in the baby’s face. Pictured on an example cigarette pack.Text: WARNING: Tobacco smoke can harm your children. Image: Baby in woman’s arms, with smoke approaching baby. Pictured on an example cigarette pack.Text: WARNING: Cigarettes cause strokes and heart disease. Image: Man barely conscious with oxygen mask on face. Pictured on an example cigarette pack.Text: WARNING: Cigarettes cause fatal lung disease. Image: Healthy lungs next to diseased lungs. Smoke around diseased lungs. Pictured on an example cigarette pack.Text: WARNING: Cigarettes cause fatal lung disease. Image: Doctor pointing to x-ray of lungs. Pictured on an example cigarette pack.Text: WARNING: Cigarettes cause strokes and heart disease. Image: Red bolt of lightning through an illustration of the human heart. Pictured on an example cigarette pack.Text:WARNING: Cigarettes cause fatal lung disease. Image: Lungs filled with cigarette butts; letters stating “I cause disease” highlighted within warning statement. Pictured on example cigarette pack.Text: WARNING: Cigarettes cause fatal lung disease. Image: Toe tag on foot of a dead body in a morgue. Pictured on an example cigarette pack.Text: WARNING: Cigarettes cause strokes and heart disease. Image: Man in extreme pain with hands on his chest and head. Pictured on an example cigarette pack.Text: WARNING: Cigarettes are addictive. Image: Cigarette being injected into arm. Pictured on an example cigarette pack.Text: WARNING: Cigarettes are addictive. Image: Woman outside in the rain smoking a cigarette, holding newspaper over head. Pictured on an example cigarette pack.Text: WARNING: Smoking during pregnancy can harm your baby. Image: Illustration of premature baby crying in incubator. Pictured on an example cigarette pack.Text: WARNING: Smoking can kill you. Image: Illustration of red casket with icon of deceased person inside. Pictured on an example cigarette pack.Text: WARNING: Cigarettes are addictive. Image: Man with a cigarette on puppet strings controlled by hands above. Pictured on an example cigarette pack.Text: WARNING: Smoking can kill you. Image: Deceased man lying in a casket. Pictured on an example cigarette pack.Text: WARNING: Smoking can kill you. Image: Deceased man with surgical staples going down his chest. Pictured on an example cigarette pack.Text: WARNING: Smoking during pregnancy can harm your baby. Image: Baby pacifier on table next to cigarette lighter and ashtray filled with cigarette butts. Pictured on an example cigarette pack.Text: WARNING: Smoking can kill you. Image: Illustration of icon of a cigarette pack followed by arrow followed by icon of tombstone with text “RIP.” Pictured on an example cigarette pack.Text: WARNING: Tobacco smoke causes fatal lung disease in nonsmokers. Image: Woman very upset, crying and holding hand to side of her face. Pictured on an example cigarette pack.Text: WARNING: Tobacco smoke causes fatal lung disease in nonsmokers. Image: Graveyard with many tombstones. Pictured on an example cigarette pack.Text: WARNING: Tobacco smoke causes fatal lung disease in nonsmokers. Image: Man blows smoke toward woman’s face; woman holds her hand over mouth and nose. Pictured on an example cigarette pack.Text: WARNING: Tobacco smoke causes fatal lung disease in nonsmokers. Image: Woman smoking across from man who covers his nose and mouth as smoke approaches. Pictured on an example cigarette pack.Text: WARNING: Tobacco smoke causes fatal lung disease in nonsmokers. Image: Man with hands in front of face blocking cloud of smoke. Pictured on an example cigarette pack.Text:WARNING: Quitting smoking now greatly reduces serious risk to your health. Image:Man wearing shirt and T-shirt. T-shirt reads “I Quit” and “no smoking” symbol. Pictured on example cigarette pack.Text: WARNING: Quitting smoking now greatly reduces serious risk to your health. Image: Many cigarettes lying at bottom of toilet bowl. Pictured on an example cigarette pack.Text: WARNING: Quitting smoking now greatly reduces serious risk to your health. Image: Woman blowing a large bubble. Pictured on an example cigarette pack.

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